I learned three things during my week-long online summit on Fiction Marketing. It was a free seminar which I found very helpful. Actually, I learned more than three things but these were stressed throughout the entire webinar and stayed with me until now.
The first was the idea that as an author, I'm not writing for myself but for my readers. My genre and my audience require certain elements in order for me to be successful. Maybe. Just maybe the passion I have for my story falls in line with my readers, especially since I read voraciously. Supposing what I like they will like as well, is one thing I can take with me. Still, learning what your readers like is preferable. I simply sat down and wrote a 80,000 word first draft. No direction or outline only a fierce desire to write.
The second element of this business I learned was... I need a huge email list. My limited attempts at building a list was insufficient (under 1000). This is your base and your list when completed. No one can take it away. This is your best chance of promoting a new book, launching a campaign, and keeping in touch with your readers. Building an e-mail list can be done in several ways. You don't need a website to do this a landing page will suffice. Also there are many list building programs available. I have a website. A weekly or monthly newsletter or blog is a good way to get subscribers to sigh up. A giveaway of a published book or short sample of your writing can work to glean e-mails. TradeShows or BookFairs can interest potential readers in your work and you can provide a sign-up. Launching a campaign? In my experience, the one published traditionally, I never had a publish date in which to plan anything on. Eventually it was clear that this 'publisher' was not what they claimed to be. Yet I hear advice that you can promote a book launch months prior even if the book is incomplete. What? That kind of a launch gets your base onboard. Clearly, I need to revisit that claim.
The third element to get readers interested in your work and where I fall short is Ads on various social media or Amazon or other outlets. But crucial to this is the amount of reviews you have on each of your published works. 15 is the magic. number to reach before considering an ad. Risking being redundant (if you read my last few posts), reviews are important and getting them is difficult (for some). A friendly reminder to review at the back of your novel, a book giveaway with a promise for a review, and providing readers with a guide on how to write a review were all suggestions from the experts. So build up your reviews before paying for ads. Part of this is building your platform either by podcasts or influencers. Guest blogs or podcast interviews. Finding out was other writers are doing, and tapping in to their process.
One thing I do have is persistence. Writing the novel in the first place. Continuing to write while waiting for queries and time in the queue and waiting for a book to be published. Going to the conference and pitching my book. Taking those first negative reviews in stride and weighing them against the good ones. Taking in a webinar and learning you've done everything wrong so far. One thing I did right? I never published my first novel.
When asked "What does a writer need to get started?"An author I follow on Twitter said A lot of money. A harsh response seeped in truth. There are ways to do it and better ways to get it done. I like Twitter but according to the experts, it's not the way to promote sales. Building your readership, being interviewed on podcasts, and guest blogging are best. Persistence. I must admit after this week of should have, would have, and could have was morally defeating. You get to the first water station in the marathon and find your water bottle is only half full. And in my case there's a slow leak. But that drive rears its head and here I am blogging about it.
Historical Fiction authors.
Mercedes RochelleMercedes Rochelle
Keagan Tierneyhttps://writingmynovelnoworkingtitleyet.blogspot.com Tierney
S. Forrest Nomakeo is a full-time published author of Historical and Science Fiction..
Shirley Nomakeo received a B.S. Degree in Graphic Design from Rivier College.